Księgarnia

POSITIONING THE BATTLE FOR YOUR MIND

RIES A., TROUT J., wydawnictwo: MCGRAW-HILL, 2001, wydanie II

cena netto: ~~145.00~~ Twoja cena 137,75 zł + 5% vat - dodaj do koszyka

Positioning The Battle for Your Mind "...Ries and Trout taught me everything 1 know about branding, marketing, and product management. When I had the idea of creating a very large thematic community on the Web, I first thought of Positioning..... >>>

POSITIONING. THE MARKETING CLASSIC.

TROUT J., wydawnictwo: MCGRAW-HILL, 2001, wydanie I

cena netto: ~~85.00~~ Twoja cena 80,75 zł + 5% vat - dodaj do koszyka

Postioning. The Battle for Your Mind 'One of the most important communication books I've ever read. I highly recommend it!' Spencer Johnson, author of Who Moved My Cheese? and co-author of The One Minute Manager The first book to deal... >>>

POST-CORPORATE WORLD. LIFE AFTER CAPITALISM

KORTEN, KOEHLER, wydawnictwo: MCGRAW-HILL, 2000, wydanie I

cena netto: ~~105.00~~ Twoja cena 99,75 zł + 5% vat - dodaj do koszyka

Post Corporate World Life after Capitalism A book of unusual importance for its analysis of what is, its vision of what can be, and its suggestions for practical action. "If you secretly wonder why the hyped promise of capitalism... >>>

POWER OF CULTURE

wydawnictwo: MCGRAW-HILL, 2004, wydanie I

cena netto: ~~120.00~~ Twoja cena 114,00 zł + 5% vat - dodaj do koszyka

The Power of Cultureis the fifth book in the Management Today Series. It provides managers with the means to harness the power of culture to drive strategy. The Power of Culture presents an overview of the concept of organisational culture, its ... >>>

PRESENTATION SKILLS FOR MANAGERS

ROTONDO J., wydawnictwo: MCGRAW-HILL, 2002, wydanie I

cena netto: ~~110.00~~ Twoja cena 104,50 zł + 5% vat - dodaj do koszyka

Presentation Skills for Managers By JENNIFER ROTONDO PROVEN TECHNIQUES FOR DESIGNING AND DELIVERING A POWERFUL PRESENTATION EVERY TIME The ability to give a persuasive presentation is a tremendous career booster. Presentation Skills for... >>>

PRICING HEDGING AND TRADING EXOTING OPTION

NELKEN I., wydawnictwo: MCGRAW-HILL, 2000, wydanie I

cena netto: ~~305.00~~ Twoja cena 289,75 zł + 5% vat - dodaj do koszyka

Pricing Hedging and Trading Exotic Options Understand the Intricacies of Exotic Options and How to Use Them to Maximum Advantage Discover the Mechanics Behind and the Uses of Today's Most Versatile and Profitable Tools For both risk hedging or... >>>

PRINCIPLES AND PRACTICES OF MARKETING

JOBBER D., wydawnictwo: MCGRAW-HILL, 2004, wydanie IV

cena netto: ~~280.00~~ Twoja cena 266,00 zł + 5% vat - dodaj do koszyka

Principles and Practice of Marketing 4th edition is the essential text for all marketing students. With its established authority and reputation, the new edition of this flagship textbook maintains its position as the discerning choice for... >>>

PRINCIPLES OF ACCOUNTING AND FINANCE

DAVIES, wydawnictwo: MCGRAW-HILL, 2005, wydanie I

cena netto: ~~225.00~~ Twoja cena 213,75 zł + 5% vat - dodaj do koszyka

This concise and compact text focuses on the key coverage of the principles of accounting and finance, making it ideal for shorter courses at an introductory level which require less depth of coverage. Its structure fits well with Accounting and... >>>

PRINCIPLES OF AUDITING AND OTHER ASSURANCE SERVICES

WHITTINGTON R. PANY K., wydawnictwo: MCGRAW-HILL, 2009, wydanie XVII

cena netto: ~~299.00~~ Twoja cena 284,05 zł + 5% vat - dodaj do koszyka

Whittington/Pany's Principles of Auditing, is a market leader in the auditing discipline. Until October 2002, Ray Whittington was a member of the Audit Standards Board and prior to Ray being on the ASB, Kurt Pany was on the board. Whittington... >>>

PRINCIPLES OF CORPORATE FINANCE CONCISE

BREALEY R. MYERS S. ALLEN F., wydawnictwo: MCGRAW-HILL, 2010, wydanie II

cena netto: ~~360.00~~ Twoja cena 342,00 zł + 5% vat - dodaj do koszyka

Throughout Principles of Corporate Finance, Concise the authors show how managers use financial theory to solve practical problems and as a way of learning how to respond to change by showing not just how but why companies and management act... >>>

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