MODERN WORLD ECONOMY
MICRO-AND MACROECONOMIC ISSUES
Introduction 7
ECONOMIC POLICY AND INTERNATIONAL TRADE POLICY TOWARDS TRANSFORMATIONS IN MODERN
WORLD ECONOMY
Tadeusz Kowalski
Economic policy and the fmancial and economic crisis 15
Tomasz Rynarzewski
Strategie trade policy. theory or practice? 29
Anna Matysek-Jędrych
Current global economy - challenges in central banking 50
EVOLUTION IN FINANCIAL RELATIONS BETWEEN WORLD AND NATIONAL ECONOMIES
Wiesław Łuczyński
Epidemics and finaneial erises in the past and in our times 71
Eugeniusz Najlepszy
Exchange rate regimes and the Visegrad Group countries entering the European
Monetary Union 95
Paweł Śliwiński
Determinants of current account deficits in Central and Eastern European countries
in the period 1994-2008 110
Katarzyna Appelt
Searching for a new paradigm in economics 128
EUROPEAN UNION AND ITS POLICIES TOWARDS TRANSFORMATIONS IN THE WORLD ECONOMY
Piotr Idczak, Ida Musiałkowska
Shaping the priorities of the Polish presidency in the Council of the European Union on
the basis of the new presidency model 139
Grzegorz Mazur
European Union's commercial policy in response to world trade regionalisation160
Piotr Ebbig
"Privileged partnership" as an alternative for membership. Negotiation process
between Turkey and the European Union 177
INTERNATIONALISATION ON AN ENTERPRISE LEVEL
Krzysztof Fonfara, Robert Szczepański
Company behaviour in the internationalisation process and its strategies on foreign
markets 201
Milena Ratajczak-Mrozek, Adam Dymitrowski, Łukasz Małys
Forms of internationalisation and company performance (research results) 212
Marlena Dzikowska, Marian Gorynia, Barbara Jankowska, Maciej Pietrzykowski, Piotr Tarka
Internationalisation of Polish enterprises and the perspective of Poland joing the
eurozone 223
Ewa Mińska-Struzik, Wanda Nowara
The importance of internationalisation in the process of increasing a company's inno
vativeness 238
Miłosz Łuczak, Marcin Soniewicki
Social media in the process of establishing customer relations on the international market
256
TRANSFORMATION IN INTERNATIONAL COMPETITIVENESS ON A MACRO- AND MICROECONOMIC
LEVEL
Łukasz Puślecki
Proposal for technological cooperation and competitiveness index (TCCI) of countries
developing knowledge-based economy and information society 267
Rafał Śliwiński
Key competences and knowledge as the fundamental source of a company's competitive
advantage 280
Beata Stępień
Pros and cons of international business cooperation - opinions of Polish companies 287
INTERNATIONAL LOGISTICS IN THE COURSE OF GLOBALISATION
Elżbieta Gołembska
New roles of international logistics in contemporary global economy 307
Mariusz Szuster
Logistic solutions in the globalisation era 322
Maciej Szymczak
The use of EDI in international supply chains based on logistic outsourcing 332
TRANSFORMATIONS IN MODERN TOURIST MARKET
Grzegorz Gołembski, Justyna Majewska
The economic crisis and its influence on sales revenues from hotel services in Poland 345
Agnieszka Niezgoda, Ewa Markiewicz
Changes in tourism supply and demand caused by globalisation 366
Justyna Majewska, Szymon Truskolaski
The importance of innovation in tourism in the stimulation of regional intellectual
capital 378
405 pages, Paperback