JACKED UP: THE INSIDE STORY OF HOW JACK WELCH TALKED GE INTO BECOMING LANE B. / WORLD'S GREATEST COMPANY Księgarnia

Bill Lane was Jack Welch's speechwriter for 20 years. In the first book by a GE insider, Lane shows that the real secret to Welch's immense success as a leader was Welch's ability as a master communicator. Welch launched a communications revolution that took GE from a ponderous supertanker of a company, to what Welch called a high speed cigarette boat capable of radical moves and rapid learning from the best institutions in the world.

Jacked Up gives you a front row seat to Welch's twenty-year campaign to transform GE. Lane's first-hand, fly-on-the-wall account reveals some of Welch's most vivid and exciting moments, including:

An analysts presentation in Florida, where Welchs angry remarks ignited GEs stock growth
A packed GE classroom at Crotonville, N.Y., when Welch and Bob Nardelli decided to stop construction on a multimilliondollar investment based on a class presentation
Welchs frankand hilariousexplanation for financial services superstar Gary Wendts departure from GE
Meetings with his top advisors, where Welch dissed dull presenters and lavished kudos on articulate managers

You'll learn Jack's simple, often brutally enforced guidelines for making a great pitch, and how Welch practiced them himself in his memorable appearances before employees, financial analysts and customers--and his zero-tolerance of BS. You'll witness laugh-out-loud-funny cameo appearances from boldface names like Southwest Airlines Herb Kelleher, Don Imus, Jack's ex-wife Jane Welch, Conan O'Brian, and Triumph, the Insult Comic Dog. And you'll understand exactly how every leader can master the art of communication, to teach and inspire, shock and provoke, all at the same time.

This is Jack at his out-and-out best. This is the only book a leader or aspiring leader will ever need on effective communications.

Bill Lane joined GE as a speechwriter in 1980, after seven years at the Pentagon. From 1982 to 2001, he was Manager, Executive Communications for the Company, and Jack Welchs speechwriter.

Table of Contents

Introduction xi
Part I
Torched by an A-Hole 1
Retiring But Not Shy 5
Reflections of a Pimp 11
Bore Wars: Chet Lang and the Big Bang 13
Death of a Pitchman 17
Part II
I Can't Deal with this Anymore 23
Mike's Big Day 27
Crotonville High 35
Prior Planning Prevents Piss-Poor Performance 37
Fred's Bad Day 39
Triumphs, Train Wrecks, Coronations, and Jack's Biggest Miss 43
You're Going Nowhere at GE Unless... 45
How to Succeed in Business by Really Trying 49
Love-or Hate-at First Sight 51
The View from the Bowling Alley 55
The Bogus Boca Presentation 61
Died and Went to Headquarters 65
Selling Hats to Each Other 69
Part III
The Russians Are Coming 73
Hectoring the Hobbit 77
Movin' On, Sideways 79
Death to Strategic Planning 83
Blubbering on the Stand 85
From Grunt to Flunky 87
The Marionette Meister 95
Jacking Up the Commo 101
Don't Dive.Swim! 103
Part IV
Restuffing Guts 107
Gentle Meddling 111
Called on the Carpet 113
More Change via Negative Reviews 117
Takes One to Know One 119
Dead Man Talking 121
"Stop Construction Today" 123
Every Biopsy Doesn't Have to Come Back Positive 127
I'm Okay; You're an A-Hole 129
Bulletproofing the Love-In 131
Part V
Death by Presentation at NBC 137
Peeing on the Kidder Body 141
A Shout from the Bathroom 143
The Wright Stuff (Righted) 147
Diversity Is Our ... er ... Strength 149
Part VI
Fly Ball at The Pierre 155
Black Clouds Lift the Stock 163
The Chairman and the Strawman 165
Don't Screw This Up 169
Don't Care About It? Don't Do It! 173
The 110 Percent Solution and Jack's Perks 175
Wanna Drink Lunch with Us? 181
The Firing Squad 185
Part VII
Why Gary Wendt 191
Lack of Care Packages 199
Seinfeld in Fairfield: The Yogurt Incident 203
Order and Logic Out of Chaos 205
Doin' Time 209
Better Than the Best 211
Herb Smokes Jack; Warren Lurks in His Nightmare 213
The Welch Work Ethic 217
The First Through the Drapes 221
Crotonville Turkey Shoot 225
A Pad in Front of You 229
Part VIII
If Your Wife Thinks It's Boring, It's Boring 233
Danger: Flying Carrot Fragments 237
Ringo's Rule 239
The Perfect Annual Report 243
"Not a Pennyworth of Difference" 249
Part IX
Bore Wars Continue ... 251
Lloyd's Law: A Learning Company 257
The Bore Test. Are You Relevant? 261
Larry Leaves. Lane Grieves. (On the Way to the Bank) 263
The Inevitable (But Very Short) Golf Section 269
Tough Jack to Follow 271
Know Your Potential Enemy 275
Out of the Gate and Serious 277
Part X
Tell Me a Story 281
The Dogs Are Your Friends 285
What You Face If You're Black, Asian, or a Woman 289
Ten Minutes! No More! 293
PowerPoint Is the Enemy. Never Surrender 297
On Being a Leader Rather Than a Projector Operator 301
Do It All in Five Charts 303
At the End of the Day 307
Love Story 311
Final Thoughts 315
Index 317
Boring Acknowledgments Section 323

330 pages , Hardcover

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