The most successful leaders seem to possess a remarkable gift for
inspiring and motivating people. They are not only hard workers who possess great business
minds; they rally others to drive forward with a powerful, common vision. Motivate Like a
CEO demonstrates how leaders at every level can develop this skill and use it to bring
their teams together around a common purpose.
In this follow-up to her bestselling Speak Like a CEO, Suzanne Bates
explains how you can become a powerful force of influence within your organization and
position your company for greatness. You'll learn how to translate simple, effective
concepts into brilliant execution; get people working together on the highest priorities;
and align warring factions to channel energy into the efforts that make your company
profitable.
Inside, you'll discover secrets to generate excitement all the way down the line to
achieve superior results. Real-world stories of leaders who have transformed their
organizations will inspire you to move your own organization to a position of strength.
And, you'll find helpful, easy-to-follow advice on how to communicate in a way that
inspires people to act.
Motivate Like a CEO teaches you how to:
- Inspire people to embrace and share your vision
- Speak with energy and confidence in tough situations
- Turn challenges into opportunities
- Get your team engaged, in the loop, and tracking real results
- Make time in your schedule for sharing your message of motivation
throughout your company
Even a well-positioned, strategically sound company will fail if its messages and focus
are not clear. Successful leaders must be able to move the strategic plan from words on
paper into the hearts and minds of the people who make it happen.
Motivate Like a CEO can help you significantly improve bottom line results, create a
happier, more unified team of people, and allow you to leave a legacy of leadership.
Suzanne Bates is an executive coach, author, speaker, entrepreneur, and former
award-winning television news anchor. As president and CEO of Bates Communications, she
shows leaders how to get business results through better communication.
Table of Contents
Part 1, The Principles
- What is a Power Speaker? And How Can You Become One?
- 8 Habits of Highly Effective Power Speakers
- Strategy and Power Speaking: It's Like White on Rice
- On the Road to Power Speaking: 7 Common Mistakes to Avoid
Part 2, The Processes
- Great Stories: the Heart of Power Speaking
- Developing the Strategic Message: a Simple 4-Step Process
- The Power Speaker's Secret Sauce: Your Words, Your Way
- Power Surge: Moving Your Message around the World (or Your Office)
- Powerful Passion: Learn to Speak with Energy and Conviction
- Power Speaking for Men: (Hint: Don't Forget the Emotion)
- Power Speaking for Women: (Hint: Get to the Point Early and Often)
Part 3, The Plan
- Time Management: Making Time for What Really Matters
- Power in Numbers: Build Your Power Speaking Team
- Training Camp: The Coach Gets You Ready to Roll-Out Strategy
- The Reward: Organizational Results and Business Success
288 pages, Paperback