ESSENTIALS OF MIS: GLOBAL EDITION PLUS MYMISLAB STUDENT ACCESS CARD LAUDON K. LAUDON J. Księgarnia

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This edition gives An in-depth look at how today's businesses use information technologies.

Many businesses look for candidates who know how to use information systems, making a general understanding of information systems an asset to any business student. Laudon and Laudon continue to define the MIS course for all business majors by emphasizing how business objectives shape the application of new information systems and technologies.

The ninth edition focuses on currency and cutting-edge topics.

Table of Contents

PART I. Information Systems in the Digital Age
1. Business Information Systems in Your Career
2. Global E-Business and Collaboration
3. Achieving Competitive Advantage with Information Systems
PART II. Information Technology Infrastructure
4. IT Infrastructure: Hardware and Software
5. Foundations of Business Intelligence: Databases and Information Management
6. Telecommunications, the Internet, and Wireless Technology
7. Securing Information Systems
PART III. Key System Applications for the Digital Age
8. Achieving Operational Excellence and Customer Intimacy: Enterprise Applications
9. E-Commerce: Digital Markets, Digital Goods
10. Improving Decision Making and Managing Knowledge
PART IV. Building and Managing Systems
11. Building Information Systems and Managing Projects
12. Ethical and Social Issues in Information Systems (Available online at www.pearsonhighered.com/laudon)

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czy wybrany tytuł polskojęzyczny lub anglojęzyczny jest aktualnie na półce księgarni.