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Charisma is the key that will unlock the door to improved relationships,
greater income, and enhanced success in every area of your life.
Focusing on the four core elements of this powerful (and often misunderstood)
quality—The Laws of Charisma shows you how to:
• Radiate confidence, passion, power, and optimism
• Combine purpose, creativity, competence, and focus to inspire commitment
• Influence others by sharpening your communication skills
• Create the kind of instant rapport that will persuade and empower anyone.
Filled with easy-to-apply practical guidance, helpful self-assessment tools,
and encouragement throughout, this book gives you everything you need to bring out the
enviably charismatic person that you’ve always had within you.
Table of Contents
Acknowledgments
Introduction 1
Section One Presence: What do You Radiate?
Chapter 1 Passion: The Transfer of Pure Energy 13
Chapter 2 Confidence: Conviction Is Contagious 17
Chapter 3 Congruence: Actions Versus Intention 22
Chapter 4 Optimism: Adjust Attitudes 26
Chapter 5 Positive Power: Force Is Not Charisma 30
Chapter 6 Energy And Balance: Vibrant Well-Being 35
Chapter 7 Humor and Happiness: It Comes from Within 40
Section Two Core Qualities: The Inside Dictates The Outside
Chapter 8 Self-Discipline: Willpower Equals Commitment 47
Chapter 9 Competence: What You Don't Know Will Hurt You 51
Chapter 10 Intuition: Follow Your Instinct 55
Chapter 11 Purpose: Tapping into Unlimited Drive 60
Chapter 12 Integrity: Character Counts 64
Chapter 13 Courage: Stand Up and Be Counted 68
Chapter 14 Creativity: Tap Your Imagination 73
Chapter 15 Focus: Activity Does Not Equal Accomplishment 77
Section Three Delivery And Communication: Speak With Conviction
Chapter 16 Presentation Skills: Educate, Inspire, and Entertain 85
Chapter 17 People Skills: Do They Really Like You? 90
Chapter 18 Influence: Help Others Persuade Themselves 94
Chapter 19 Storytelling: Create the Image 98
Chapter 20 Eye Contact: Conversing Without Speaking 102
Chapter 21 Listening: Say What? 106
Chapter 22 Rapport: The Instant Connection 110
Section Four Empowering Others: Contagious Cooperation
Chapter 23 Inspiration: Strengthen and Energize 117
Chapter 24 Esteem: Understand the Ego 122
Chapter 25 Credibility: Reality Versus Perception 126
Chapter 26 Motivation: Light Their Fire 130
Chapter 27 Goodwill: Charity and Compassion 134
Chapter 28 Vision: See It, Taste It, Touch It, Feel It 138
Chapter 29 Empathy: Compassion Creates Friendship 142
Chapter 30 Respect: Give It to Get It 146
Section Five Subconscious Triggers: It Just Feels Right---Or Wrong
Chapter 31 Verbal Presentation: It is How You Say It 155
Chapter 32 Nonverbal Communication: Gestures Trump Words 160
Chapter 33 Emotional States: Understanding Feelings and Moods 166
Chapter 34 Physical Appearance: Judge Not (Yeah, Right!) 171
Chapter 35 How You Repel People: Don't Drive Them Away 175
Conclusion 179
What's Next? 181
Research 183
Index 203
208 pages, Hardcover