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INVESTING AND THE IRRATIONAL MIND


KOPPEL R.

wydawnictwo: MCGRAW-HILL , rok wydania 2011, wydanie I

cena netto: 145.00 Twoja cena  137,75 zł + 5% vat - dodaj do koszyka

Investing and the Irrational Mind: Rethink Risk, Outwit Optimism, and Seize Opportunities Others Miss

Most investors are driven by greed and panicked by fear, which is why so many lose so much during market upheavals. It's also why so few gain so much. What separates the winners from the losers? People who remain calm, focused, and analytical during market ups and downs always come out on top--and snatch the losses of those who panic.

Investing and the Irrational Mind gives you the tools for overcoming the self-destructive impulses that stand between you and profit. Behavioral finance expert Robert Koppel reveals why your brain sends certain negative messages during the investing process. Applying the latest advances in neuroeconomics and insights from top traders, he provides a program for building the habits used by the world's most successful investors.

Investing and the Irrational Mind teaches you how to:
- Identify negative, self-defeating patterns of thought
- Tailor your goals according to your particular investing psychology
- Develop a framework for overcoming irrational thoughts in investment decisions
- Use one of your most powerful investing tools-intuition


The investing world operates by the law of the jungle, with a new surprise lurking around every corner. How often have you abandoned a perfectly sound investing strategy because you panicked? "Success requires focused concentration that permits an unbiased perception of the market," writes Koppel. "All we can ever control is ourselves, but that is more than enough."

Armed with 30 years of experience as an analyst and fund manager, Koppel helps you develop a focused, disciplined, confident, and profitable approach to investing using the best tool at your disposal: your brain. Filled with surprising insights into human behavior and rock-solid financial advice, Investing and the Irrational Mind helps you draw consistent profits in an inconsistent investing world.


Introduction;

Chapter 1. Trading Coaches, Gurus and Salesman;

Chapter 2. The Brain at Risk;

Chapter 3. The Market: It's a Jungle Out There;

Chapter 4. Things Fall Apart;

Chapter 5. The Intuitive Edge;

Chapter 6. Biases;

Chapter 7. Fallacies;

Chapter 8. Illusions;

Chapter 9. Paradoxes;

Chapter 10. Meet Gordon Gekko;

Chapter 11. Tales of the Fallen;

Chapter 12. Leaping Out of the Planes;

Chapter 13. Nudge: Choice Architecture For Your Brain;

Chapter 14. Beta, Delta, Value at Risk;

Chapter 15. The Constant Challenge

Hardcover , 304pp

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