Investing and the Irrational Mind: Rethink Risk, Outwit Optimism, and Seize
Opportunities Others Miss
Most investors are driven by greed and panicked by fear, which is why so many lose so
much during market upheavals. It's also why so few gain so much. What separates the
winners from the losers? People who remain calm, focused, and analytical during market ups
and downs always come out on top--and snatch the losses of those who panic.
Investing and the Irrational Mind gives you the tools for overcoming the self-destructive
impulses that stand between you and profit. Behavioral finance expert Robert Koppel
reveals why your brain sends certain negative messages during the investing process.
Applying the latest advances in neuroeconomics and insights from top traders, he provides
a program for building the habits used by the world's most successful investors.
Investing and the Irrational Mind teaches you how to:
- Identify negative, self-defeating patterns of thought
- Tailor your goals according to your particular investing psychology
- Develop a framework for overcoming irrational thoughts in investment decisions
- Use one of your most powerful investing tools-intuition
The investing world operates by the law of the jungle, with a new surprise lurking around
every corner. How often have you abandoned a perfectly sound investing strategy because
you panicked? "Success requires focused concentration that permits an unbiased
perception of the market," writes Koppel. "All we can ever control is ourselves,
but that is more than enough."
Armed with 30 years of experience as an analyst and fund manager, Koppel helps you develop
a focused, disciplined, confident, and profitable approach to investing using the best
tool at your disposal: your brain. Filled with surprising insights into human behavior and
rock-solid financial advice, Investing and the Irrational Mind helps you draw consistent
profits in an inconsistent investing world.
Introduction;
Chapter 1. Trading Coaches, Gurus and Salesman;
Chapter 2. The Brain at Risk;
Chapter 3. The Market: It's a Jungle Out There;
Chapter 4. Things Fall Apart;
Chapter 5. The Intuitive Edge;
Chapter 6. Biases;
Chapter 7. Fallacies;
Chapter 8. Illusions;
Chapter 9. Paradoxes;
Chapter 10. Meet Gordon Gekko;
Chapter 11. Tales of the Fallen;
Chapter 12. Leaping Out of the Planes;
Chapter 13. Nudge: Choice Architecture For Your Brain;
Chapter 14. Beta, Delta, Value at Risk;
Chapter 15. The Constant Challenge
Hardcover , 304pp