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TOURISM CONCEPTS AND PRACTICES


WALKER J. WALKER J.

wydawnictwo: PEARSON ED , rok wydania 2010, wydanie I

cena netto: 400.00 Twoja cena  380,00 zł + 5% vat - dodaj do koszyka

Capturing the taste of the industry, Tourism: Concepts and Practices explores this exciting field using a systems approach.

Building on the author’s experience, it looks at the characteristics of tourism and the demand side first, then organizing tourism, followed by the operating sectors.

Full-color photographs, industry profiles, and a career emphasis reveal the opportunities tourism holds for both consumers and professionals. Special geography spotlights examine the reasons people travel and the places people go.


Table of Contents

 

PART I: THE CHARACTERISTICS OF TOURISM

1. Tourism Introduction, Past and Present Tourism

2. Motivation for Leisure Travel

3. Tourism Marketing

4. Tourism Economics

PART II: ORGANIZING TOURISM

5. Tourism Organizations and Policy

6. Tourism Planning and Sustainable Development

7. Tourism Research

PART III: OPERATING SECTORS 1

8. Attractions and Entertainment

9. Conventions, meetings and Expositions

PART IV: SOCIAL, CULTURAL, HERITAGE AND ECOTOURISM

10. Tourism Sociology

11. Cultural and Heritage Tourism

12. Ecotourism

PART V: OPERATING SECTIONS 2

13. Distribution Organizations

14. Transportation

15. Lodging and Restaurants

16. Tourism in the Future


576 pages, Hardcover

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