MAKING STRATEGY: MAPPING OUT STRATEGIC SUCCESS

EDEN C. ACKERMAN F.

wydawnictwo: SAGE , rok wydania 2011, wydanie I

cena netto: ~~215.00~~ Twoja cena 204,25 zł + 5% vat - dodaj do koszyka

This book takes students and practitioners through the process of making strategy in easy-to-follow steps, showing the reader how to identify the true goals of the organization and develop a clear action plan for achieving them.

These techniques can be used to develop a business model and manage key strategic issues for teams, units and departments, as well as for a complete organization.

The Second Edition includes more real-life example, added resource appendices, and deeper guidance in identifying and developing the distinctive competencies unique to individual organizations.

Table of Contents

Strategy as Focus
Strategic Management is a Social Process
Strategy as the Prioritization and Management of Key Issues
The Issue Management Forum
Strategy as Purpose: agreeing goals and aspirations for the organization
The Strategy as Purpose Forum
Strategy as the Discovery and Exploitation of Distinctiveness
The Strategy as the Discovery and Exploitation of Distinctiveness Forum
Strategy as Stakeholder Management
The Stakeholder Management Forum
Facilitating Groups in Strategy Making
The Continuation and Closure of the Strategy Making Journey

376 pages, Paperback

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