For the one semester principles of microeconomics course.
This title is a Pearson Global Edition. The Editorial team at Pearson has worked
closely with educators around the world to include content which is especially relevant to
students outside the United States.
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Brief Table of Contents
PART I Introduction to Economics
1 The Scope and Method of Economics
2 The Economic Problem: Scarcity and Choice
3 Demand, Supply, and Market Equilibrium
4 Demand and Supply Applications
5 Elasticity
PART II The Market System: Choices Made by Households and Firms
6 Household Behavior and Consumer Choice
7 The Production Process: The Behavior of Profit-Maximizing Firms
8 Short-Run Costs and Output Decisions
9 Long-Run Costs and Output Decisions
10 Input Demand: The Labor and Land Markets
11 Input Demand: The Capital Market and the Investment Decision
12 General Equilibrium and the Efficiency of Perfect Competition
PART III Market Imperfections and the Role of Government
13 Monopoly and Antitrust Policy
14 Oligopoly
15 Monopolistic Competition
16 Externalities, Public Goods, and Social Choice
17 Uncertainty and Asymmetric Information
18 Income Distribution and Poverty
19 Public Finance: The Economics of Taxation
PART IV The World Economy
20 International Trade, Comparative Advantage, and Protectionism
21 Economic Growth in Developing and Transitional Economies
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