UNDERSTANDING CROSS-CULTURAL MANAGEMENT BROWAEYS M.-J. PRICE R. Księgarnia

Managing effectively across national and cultural boundaries is critical to the success of today’s organizations, given the global environment of business and increasing diversity of workforces. A keen awareness and a high degree of cross-cultural competence in management are therefore key to the career success of both present and aspiring managers/professionals.

Understanding Cross-Cultural Management explores the key themes and issues in one of the most challenging and fascinating areas of organizational life, and enables you to sharpen your insights and practical skills.

It offers a selective but broad view of classic and contemporary thinking on cultural management and encourages you to apply theories and ideas to practice - and to relate them to your own experience - through various examples and cases from the business world, and a range of practical activities.

Table of Contents

PART ONE: CULTURE AND MANAGEMENT

Introduction

Chapter 1: Determinants of Culture
Chapter 2: Dimensions of Culture and Business
Chapter 3: Traditional models of culture
Chapter 4: Contemporary and developing models of culture
Chapter 5: Cultural Dimensions and Dilemmas
Chapter 6: Cultures and Styles of Management
Final activities

PART TWO CULTURE AND ORGANISATIONS

Introduction

Chapter 7: Culture and Corporate Structures
Chapter 8: Culture and Leadership
Chapter 9: Culture and Strategy
Chapter 10: Culture Changes in Organisations
Chapter 11: Culture and Marketing
Chapter 12: Culture Diversity in Organisations
Final activities

PART THREE CULTURE AND COMMUNICATION

Introduction

Chapter 13: Business Communication Across Cultures
Chapter 14: Barriers to Interculural Communication
Chapter 15: Negotiating Internationally
Chapter 16: Working with International teams~
Chapter 17: Conflicts and cultural differences
Chapter 18: Developing Intercultural Relationships

Final activities

432 pages, Paperback

Po otrzymaniu zamówienia poinformujemy,
czy wybrany tytuł polskojęzyczny lub anglojęzyczny jest aktualnie na półce księgarni.