Rules of the game business: a
players guide
Understanding the generic
principles which underpin the business game Is a major competitive advantage -this book
provides that advantage.
Charlie Whelan, broadcaster
and former spin doctor to Gordon Brown, Chancellor of the Exchequer
Knowing the rules, exploiting
them and even changing them Is essential for any business player. This book should be a
significant addition to any player's reference library.
Brendan O'Neill, CEO, IC!
People can be offended when
war Is referred to as a game. However, this book clearly demonstrates how underlying
game-playing skills translate across all domains and a serious knowledge of those skills
Is essential for any player in any game.
General Sir Michael Rose,
former Commander of UNPROFOR in Bosnia 1994, and Commanding Officer of the 22ndSpecial Air
Service Regiment (SAS) during the Iranian Embassy Siege
Games are my business, and
business Is my game - this book Is a bible for winners!
Peter Higgins, Commercial
Director, sportingbet.com
The skills learnt through
playing games can be applied to virtually any business situation. This book Is the first
step on the road to quantifying this valuable phenomena. Demis Hassabis, CEO, Elixir
Studios; Mind Olympic Champion
Business is a game. You are a
corporate player. With the right kind of coaching, you can perfect your skills, have the
competitive advantage and win every time.
This player's manual takes
you through the game plan - knowledge, coaching and tactics - explaining the different
scenarios you may encounter, from dirty games to glory games, from political games to
litigation games. Let the authors of Rules of the Game show you how to play to your full
potential.
Ultimately success in
business depends upon refining your own gaming instinct. How will you play it?
191pp