Designing the best Call
Center for your Business
A complete Guide for Location
Services Staffing and Outsourcing
Examines all key aspects of
opening and expanding a live agent call center, with in depth coverage on facilities and
workstation design, site selection, including communications and power backups, finding
the right property and staff recruiting, training and retention. It covers domes tic and
international call centers and those that 'I handle online as well as voice interactions.
It also looks at technology- only, outsourcing, and teleworking call center alternatives
and call demand managing adjuncts.
The book also explores what
functions and value call centers can offer businesses, including outbound and inbound
sales and customer service and help desk. It examines and suggests how to,. cope with hot
issues that could affect the center . such as the CRM trend and growing consumer hostility
to outbound cold-calling and unsolicited e-mail
Brendan Read is Call Center
Magazine's Services Editor and its resident locations expert. He writes about site
selection, real estate, facilities, and staffing, training and outsourcing. In 1990 became
a trade magazine reporter and editor, covering the electrical and later the metals,
transportation and travel industries for US, UK and Canadian publications. He joined Call
Center as a writer in March 1997.
278 pages