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ARCHITECTS OF THE BUSINESS REVOLUTION


DEARLOVE D., COOMBER S.

wydawnictwo: CAPSTON , rok wydania 2001, wydanie I

cena netto: 85.00 Twoja cena  80,75 zł + 5% vat - dodaj do koszyka

Architects of the Business Revolution

The Internet is all pervasive. Its influence and power extends ever further into every aspect of our private and professional lives. We routinely use it as a source of reference, a medium for discussion, and, increasingly, as a place to conduct business. The 'e' in e-business is now so ubiquitous that it is easy to forget that just a matter of years - indeed months - ago, the world looked very different. The business world in particular has been turned upside down by the Net. The word'revolution' has been used so liberally that its meaning has become devalued. Yet the reverberations in the world of commerce that have resulted from the Net constitute nothing less than a revolution. Every revolution needs its architects. Without Lenin, Trotsky and others, nothing would have happened in Russia in 1917. Without an intelligentsia and people to take new ideas and make them a reality, nothing changes. So who are the architects of this business revolution?

Architects of the Business Revolution is a journey through this remarkable new territory. Dearlove and Coomber identify the entrepreneurs, radicals and thinkers who have made the greatest contribution to this new world. From wunderkinds like Marc Andreessen and Sabheer Bhatia and rocket scientists like Tim Berners-Lee and Vinton Cerf, to visionaries like Don Tapscott and Esther Dyson and business engineers like Scott McNealy andJim Clark. These are the guys and girls you have to know about. Beyond the individuals themselves, Dearlove and Coomber take ideas into action and offer practical guidance drawn from these pioneers.

232 pages

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