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Foundations of Corporate Empire: Is History Repeating Itself, 1/e

Karl Moore, Oxford University
David Lewis, Brock University, Ontario

Karl Moore is on the faculty of McGill University and an associate fellow at Templeton College, Oxford University. He spent the last five years at Oxford and recently joined McGill as a professor in strategic management. He has also taught at Cambridge, LBS, and Erasmus University. Karl's research has been published in a number of leading journals including JIBS, Management International Review, The Academy of Management Executive, Business History, and JABS. Prior to his academic career, Karl worked for 12 years in marketing and management with IBM, Hitachi, and Groupe Bull. He has acted as a consultant for a number of leading global firms including Nokia, HP, Andersen Consulting, Volvo, and Regis McKenna.

David Lewis holds a Ph.D. in history from the University of Toronto and an MA in history from the University of Western Ontario. His research interests include the development of the idea of a United Europe in the 20th century and ancient Near Eastern history and archaeology. He has taught at the University of Toronto, the University of Windsor, and Trent University. His research has been published in a number of journals including Florilegium, Management International Review, and Business History.

At the dawn of a new economic age the future belongs to a cast of giant transnational companies along with networked newer players. Is this a new economic phenomenon? Or the latest movement in the evolution of economic prototypes thousands of years old?

From the cradles of civilization to the corporations of global economy, business empires have come and gone, but the essence of economic enterprise has always been with us. This is a world in which enterprises have been shaped as much by what they are as what they do, and in which an understanding of where we've come from will aid our interpretation of where we can go. Every future has a foundation to be explored.

Foundations of Corporate Empire sketches the history of international business from the emergence of ancient Assyria around 2000 BC through the Phoenician, Carthaginian, and Grecian periods up to the time of the Roman Imperium under Augustus, and then on to the medieval and modern eras ending with today's post-modern times.

The history of these civilizations has developed around different economic models, which have regularly re-emerged across time and are still present today.

Foundations of Corporate Empire looks at our past economic foundations to better understand where we are today and where we should be tomorrow.

"Foundations of Corporate Empire offered me an eye-opening insight into how we have come to do business as we do. If you truly want to understand capitalism as we know it, read this book. Beyond any reasonable doubt, it proved to me the old saying that the more things change the more things stay the same."

Professor D'Aveni, author of Hypercompetition: Managing the Dynamics of Strategic Maneuvering

"A fascinating and important work, which deserves to be widely read."

Professor Alister McGrath, Oxford University

"The Sumerians invented temple capitalism; the Assyrians made it multinational; the Phoenicians evolved controls; the Greeks leapfrogged with an entrepreneurial model that replaced it; the Romans perfected a robust blend of autonomy and regimentation that flourished for four hundred years. Foundations of Corporate Empire puts all this under a microscope."

Richard T. Pascale, associate fellow, Templeton College, University of Oxford

"In this well-researched and highly readable book, Moore and Lewis persuasively argue that many of today's global economic institutions and structures are not as new as often proclaimed but the product of a long evolutionary process. Their conclusion that a historical perspective provides important clues about the future of globalization is though provoking and worthy of broad debate."

Cornelis A. de Kluyver, Dean, Peter F. Drucker Graduate School of Management

"This fascinating book should serve as a timely reminder to those who seem to think that tomorrow can be managed with scarcely a backwards glance to yesterday. Compulsive reading for businessmen and politicians."

Sir David Rowland, President, Templeton College, University of Oxford

The Foundations of Corporate Empire is a grand, sweeping look across the historical vista of the development and rise of the multinational corporation. It is a powerful demonstration of the impact and ubiquity of what we know as "the corporation" -- and its extraordinary impact on global business. The authors analyze the development of the global economy through the lens of the multinational corporation from 2000 B.C. to 2000 A.D. -- and, drawing on an extraordinary understanding of today's key trends, preview tomorrow's leading global enterprises.KEY TOPICS:We often think about the multinational or transnational corporation as a quintessentially 20th century phenomenon: The Ford Motor Company of the 1920s, or today's General Electric and ABB. But multinationals have existed for thousands of years. The Hudson Bay Company and East India Company were the multinationals of their day; before them came the corporate empires of the Italian mercantilists, the Chinese, the Aegean entrepreneurs, even the Phoenician corporate state. This book presents them all, in their glories -- and also includes a detailed look at how today's U.S. and Japanese corporate behemoths evolved. Along the way, the authors illuminate every key aspect of multinational enterprise: hierarchical organization, foreign employees, common stock ownership, resource and market seeking behavior, and techniques for successfully coordinating wide-ranging business empires from corporate headquarters.MARKET:For everyone seeking perspective on today's global enterprises, including senior executives, senior managers, consultants, and MBA faculty and students.

318 pages

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FOUNDATION OF CORPORATE EMPIRE MOORE K., LEWIS D. wydawnictwo: FT/PH , rok wydania 2000, wydanie I cena netto: 175.00 Twoja cena  166,25 zł + 5% vat - dodaj do koszyka