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BOUNDED RATIONALITY THE ADAPTIVE TOOLBOX


GIGERENZER G.

wydawnictwo: MIT PRESS , rok wydania 1999, wydanie I

cena netto: 170.00 Twoja cena  161,50 zł + 5% vat - dodaj do koszyka

BOUNDED RATIONALITY

The Adaptive Toolbox

Gerd Gigerenzer and Reinhard Selten, editors

In a complex and uncertain world humans and animals make decisions under the constraints of limited knowledge, resources, and time. Yet models of rational decision making in economics, cognitive science, biology, and other fields largely ignore these real constraints and instead assume agents with perfect information and unlimited time. About forty years ago, Herbert Simon challenged this view with his notion of "bounded rationality." Today, bounded rationality has become a fashionable term used for disparate views of reasoning.

This book promotes bounded rationality as the key to understanding how real people make decisions. Using the concept of an "adaptive toolbox," a repertoire of fast and frugal rules for decision making under uncertainty, it attempts to impose more order and coherence on the idea of bounded rationality. The contributors view bounded rationality neither as optimization under constraints nor as the study of people's reasoning fallacies. The strategies in the adaptive toolbox dispense with optimization and, for the most part, with calculations of probabilities and utilities. The book extends the concept of bounded rationality from cognitive tools to emotions; it analyzes social norms, imitation, and other cultural tools as rational strategies; and it shows how smart heuristics can exploit the structure of environments. It brings together experts from cognitive science, economics, evolutionary biology, and anthropology to create an interdisciplinary basis for understanding the rationality of the adaptive toolbox.

Contents

The Dahlem Konferenzen List of Participants

Rethinking Rationality

Gerd Gigerenzer and Reinhard Selten

What Is Bounded Rationality?

Reinhard Selten

The Adaptive Toolbox

Gerd Gigerenzer

Fast and Frugal Heuristics for Environmentally Bounded Minds

Peter M. Todd

Evolutionary Adaptation and the Economic Concept of Bounded Rationality - A Dialogue

Peter Hammerstein

Group Report: Is There Evidence for an Adaptive Toolbox?

Abdolkarim Sadrieh, Rapporteur Wemer Guth, Peter Hammerstein, Stevan Harnad, Ulrich Hoffrage, Bettina Kuon, Bertrand R. Munier, Peter M. Todd, Massimo Warglien, and Martin Weber

The Fiction of Optimization

Gary Klein

Preferential Choice and Adaptive Strategy Use

John W. Payne and James R. Bettman

Comparing Fast and Frugal Heuristics and Optimal Models

Laura Martignon

Group Report: Why and When Do Simple Heuristics Work?

Daniel G. Goldstein, Rapporteur

Gerd Gigerenzer, Robin M. Hogarth, Alex Kacelnik,

Yaakov Kareev, Gary Klein, Laura Martignon, John W. Payne,and Karl H. Schlag

Emotions and Cost-benefit Assessment: The Role of Shame and Self-esteem in Risk Taking

Daniel M. T. Fessler

Simple Reinforcement Learning Models and Reciprocation in the Prisoner's Dilemma Game

Ido Erev andAlvin E. Roth

Imitation, Social Learning, and Preparedness as Mechanisms of Bounded Rationality

Kevin N. Laland

Decision Making in Superorganisms: How Collective Wisdom Arises from the Poorly Informed Masses

Thomas D. Seeley

Group Report: Effects of Emotions and Social Processes on Bounded Rationality

Barbara A. Ateliers, Rapporteur Ido Erev, Daniel M.T. Fessler, Charlotte K. Hemelrijk, Ralph Hertwig, Kevin N. Laland, Klaus R. Scherer, Thomas D. Seeley, Reinhard Selten, and Philip E. Tetlock

Norms and Bounded Rationality

Robert Boyd and Peter J. Richerson

Prominence Theory as a Tool to Model Boundedly Rational Decisions

WulfAlbers

Goodwill Accounting and the Process of Exchange

Kevin A. McCabe and Vernon L. Smith

376 pages

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