I AM RIGHT YOU ARE WRONG
Sad to think how much harm
has been caused by the brutal arrogance of rock logic Professor Dudley Herschbach,
Harvard, Nobel Prize in Chemistry 1986
In this book Dr Edward de
Bono, who is well known worldwide for his origination of lateral thinking, puts forward a
direct challenge to what he calls the rock logic of Western thinking. Rock logic is based
on rigid categories, absolutes, argument and adversarial point scoring. Edward de Bono
believes that this thinking cannot provide the constructive energies that we are going to
need in order to solve problems and create a better future as we move towards the year
2000. Instead of rock logic he proposes the water logic of perception. Drawing on our
understanding of the brain as a self-organizing information system, Dr de Bono shows that
perception is the key to more constructive thinking and the serious creativity of design.
Edward de Bono expects his
ideas to outrage conventional thinkers, yet time has been on his side, and the ideas that
he first put forward twenty years ago in his book The Mechanism of Mind are now accepted
mainstream thinking. Here, in this brilliantly argued assault on outmoded thought
patterns, he calls for nothing less than a New Renaissance.
This edition includes new
forewords by three Nobel Prize winners (Sheldon Lee Glashow, Harvard; Brian Josephson,
Cambridge; Ivar Giaever, Rensselaer)
292 pages