Description:
Inspired by Cairncross's
most recent Economist survey, this bold book argues that we've grossly underestimated the
power of the Internet to change the way companies behave. We stand at the brink of a
period of fundamental organizational change from which will emerge a new type of
company--one that will require a new set of leadership and management skills to run it.
The Company of the Future asserts that managers and their companies must embrace and
exploit the very technologies that have upended their jobs and their businesses. They must
look inside--improving the relationships among managers and employees--before they can
realize the enormous potential that new technologies hold for enabling collaboration with
customers, suppliers, and partners. And they must learn to wed technological and human
skills in ways that enable effective talent management and customer-relationship building,
fast and flexible decision making, and open, credible communications among all partners.
Setting the new agenda for managerial success, this insightful guide will help managers
anticipate and master the challenges ahead in our networked world.
Subjects Covered:
Corporate culture,
Executives, Human resources management, Information technology, Internet, Management
development, Managers, Organizational behavior, Organizational behavior & leadership,
Organizational development.
Contents
Preface and Acknowledgments
vii Ten Rules for Survival xi
1 Management, Information,
and Technology 1
2 Knowledge, Decision
Making, and Innovation 23
3 Customers and Brands 47
4 Recruiting, Retaining, and
Training 69
5 Communities and Corporate
Culture 91
6 Purchasing 113
7 Strategic Suppliers 133
8 Corporate Structure 151
9 Leading and Managing 175
10 The Company of the Future
193
Notes 205 Index 219 About
the Author 229
229 PAGES