HBR ON THE INNOVATIVE ENTERPRISE

HARVARD

wydawnictwo: HBSP , rok wydania 2003, wydanie I

cena netto: ~~129.00~~ Twoja cena 122,55 zł + 5% vat - dodaj do koszyka

It's not enough simply to come up with great ideas - ultimately, companies must turn those ideas into profits. This valuable collection is full of tried and true specific managerial techniques, processes, and policies that set apart innovative leaders from their less successful competitors. Articles include: Creativity Under the Gun by Teresa M. Amabile, Constance N. Hadley, and Steven J. Kramer; Tough-Minded Ways to Get Innovative by Andrall E. Pearson; Breaking Out of the Innovation Box by John D. Wolpert; The Sputtering R&D Machine by Martha Craumer; Inspiring Innovation by Ellen Peebles; The Discipline of Innovation by Peter F. Drucker; Research That Reinvents the Corporation by John Seely Brown; and Creativity Is Not Enough by Theodore Levitt.

195 pages

Po otrzymaniu zamówienia poinformujemy,
czy wybrany tytuł polskojęzyczny lub anglojęzyczny jest aktualnie na półce księgarni.

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