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PRACTICAL STRATEGY STRUCTURES TOOLS AND TECHNIQUES


COLE G.

wydawnictwo: FT/PH , rok wydania 2004, wydanie I

cena netto: 240.00 Twoja cena  228,00 zł + 5% vat - dodaj do koszyka

Practical Strategy is ideal for both practitioners and students of strategy and decision science. It offers coherent guidance to combat potentially diverse and complex strategic decisions. The book's uniqueness is its ability to approach a broad range of strategic questions with a pragmatic set of tools and techniques that demand logic rather than high level mathematics. An exciting range of worked examples and a running case study help students visualise strategic uncertainties and ensure they see the practical relevance of the techniques suggested.


Table of Contents

List of tables

List of figures

Preface

Publisher's Acknowledgements

1. The keys to the practical strategy toolbox

2. Unravelling complexity

3. Thinking about Futures

4. Identifying strategic actions

5. Finding viable organisations

6. Evaluating strategic moves

7. Obstacles, remedies, plans and decisions

8. Sorting out the practical strategy toolkit

9. Broadening the practical toolkit

10. Stimulating innovation: possibilities, relevance and impacts

11. The art of judgement: concepts and methods

12. On the back of an envelope: tools for rapid analysis

13. Dealing with wish lists

14. Two case studies in practical strategy

15. Practical strategy in action

Appendices

306 pages

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