Global Companies in the
Twentieth Century
Selected Archival Histories
Edited by: Malcolm McIntosh
Introduced by:
Malcolm McIntosh
Today the world is dominated by global brands. In tracking their development, this set
offers a fascinating slant on the history of the world. Most of the companies included
started as small, local businesses developing their domestic markets first before
launching into new territories, while a few began life thinking about the links between
nations.
These company histories, compiled exclusively from selections of key documents in their
archives, are unique in charting the history of the twentieth century from the perspective
of business, retail, mining, fuel, banking, the media and communications.
Profiles include the BBC, Levi Strauss & Co., Broken Hill Proprietary Company
(mining), Barclays, BP Amoco, Rio Tinto, Cable and Wireless, Marks and Spencer and Royal
Dutch Shell.
Using established sources, including company accounts, each set will have an introduction
which places the company in the context of the late twentieth century, and examines key
themes of contemporary management theory.
The case-studies emphasise:
How/why the company has survived
How the company has adapted to changing external circumstances
How the company has changed its organisational structure, global positioning and
management
Contents:
Volume I: Barclays Bank
Volume II: BBC
Volume III: Broken Hill Proprietary Company
Volume IV: BP Amoco
Volume V: Cable and Wireless
Volume VI: Levi Strauss & Co.
Volume VII: Marks & Spencer
Volume VIII: Royal Dutch Shell
Volume IX: Rio Tinto
Volumes also available individually
3564 pages
