AMA HANDBOOK OF BUSINESS LETTERS SEGLIN J., COLEMAN E. Księgarnia

The AMA Handbook of Business Letters

Freeze up at the prospect of writing a business letter? Join the club. Millions of accomplished professionals can work wonders in a conference room, make magic over the phone, and turn lunch into the most profitable hour of the day but the thought of putting pen to paper (or fingers to keyboard) fills them with dread.

If written communication is the bane of your existence, The AMA Handbook of Business Letters, now in a fully updated Third Edition, is destined to be the most important resource in your office. Offering guidelines and tutorials on the basics of letter-writing, from addressing and formatting to style and grammar, this treasure chest is also filled with hundreds of ready-to-use, fully customizable letters, memos, faxes, and. e-mails ideal for every conceivable business situation.

What's more, the Third Edition comes with a CD-ROM featuring each and every one of the more than 365 model letters in the book. Just pop the CD into your computer, choose a model, and in just moments you will have a fully executed, flawlessly crafted letter, memo, fax, or e-mail. You can customize as much as you like, or simply enter the name and address and hit "print."

The AMA Handbook of Business Letters

is a soup-to-nuts solution to all your communication needs, offering you:

Sales, marketing, and public relations letters that get noticed
Customer-service letters to resolve complaints and breed loyalty
Credit and collection letters that clarify account status and command immediate attention
Letters to vendors and suppliers to request price quotes, resolve billing and shipping issues, place orders, negotiate terms, and more.

So if your message gets muddled when you put it in writing; or if you prefer to spend your waking hours mastering something other than the finer points of grammar; or if you're just too darn busy to craft compelling business correspondence yourself, TheAMA Handbook of Business Letters is all you need to get your point across time after time.

Jeffrey L. Seglin is the author of The Good, the Bad, and Your Business, and a regular columnist for The New York Times and Fortune magazine. An Ethics Fellow at the Poynter Institute for Media Studies, he also teaches magazine publishing in the graduate department of writing, literature, and publishing at Emerson College in Boston. edward coleman is an English teacher in Norcross, Georgia.

518 pages + CD

Po otrzymaniu zamówienia poinformujemy,
czy wybrany tytuł polskojęzyczny lub anglojęzyczny jest aktualnie na półce księgarni.