Value Sweep: Mapping
Corporate Growth Opportunities
Description:
Based on extensive research and years of frontline work within corporations, valuation and
strategy expert Martha Amram takes readers beyond the numbers, providing a new lens and a
better vocabulary for envisioning, understanding, and valuing growth from mature
businesses to those being reshaped by intellectual property and e-commerce.
The stock market routinely
values corporate growth opportunities. But inside companies, managers struggle to quantify
the value of growth initiatives and to align internal valuations with those in the
financial markets. This pioneering method uniquely aligns corporate valuations with the
financial market pricing of growth. Value Sweep is the first book to lay out a simple and
transparent valuation method that works for the varied growth opportunities facing the
modern corporation. This innovative approach is based on a strong financial foundation and
weaves together decision analysis, real options, and novel data sources to create
easy-to-use valuation methods. Providing investors, analysts, and managers with a
much-needed single frame of reference for valuing Fortune 500 firms and newer NASDAQ
arrivals alike, this insightful book skillfully integrates the once-elusive process of
valuation into everyday business life.
Subjects Covered:
Cash flow, Cash management, Electronic commerce, Finance, Financial analysis, General
management, Information age, Innovation, Intellectual property, Knowledge management,
Valuation.
284 pages