CLASS WITH DRUCKER THE LOST LESSONS OF THE WORLD'S GREATEST MANGEMENT COHEN W.A. Księgarnia

Long considered the world's greatest thinker and writer on management, Peter Drucker's teachings continue to inspire leaders everywhere. From 1975 to 1979, author William Cohen studied under the Great Man and became the first graduate of his doctoral program. What Drucker taught him literally changed his life. In a matter of a few years, he was recommissioned in the Air Force and rose to the rank of major general. Eventually, he became a full professor, management consultant, multibook author, and university president—as well as maintaining a nearly lifelong friendship with the master.

In A Class with Drucker, Cohen shares many of Drucker's teachings that never made it into his countless books and articles, ideas that were offered to his students in classroom or informal settings. Cohen expands on Drucker's lessons with personal anecdotes about his teacher's personality, lack of pretension, and interactions with students and others. He also shows how Drucker's ideas can be applied to the real-world challenges managers face today. Now every reader can benefit from Drucker's thoughts on such topics as:

• what everybody knows is frequently wrong • why everyone should approach problems with their ignorance • top executives should stay no longer than six years • some so-called menial tasks can only be done by the boss • what everyone needs to be an effective manager • why self-confidence is a necessity

Enlightening and intriguing, A Class with Drucker will enable anyone to gain from the timeless wisdom of the inspiring man himself.

Acknowledgments and Dedication vii

What Peter Drucker Wrote About Bill Cohen viii

Foreword by Ira Jackson ix

Introduction xiii

1 How I Became the Student of the Father of Modern Management 1

2 Drucker in the Classroom 11

3 What Everybody Knows Is Frequently Wrong 19

4 Self-Confidence Must Be Built Step-by-Step 30

5 If You Keep Doing What Worked in the Past You're Going to Fail 44

6 Approach Problems with Your Ignorance-Not Your Experience 57

7 Develop Expertise Outside Your Field to Be an Effective Manager 69

8 Outstanding Performance Is Inconsistent with Fear of Failure 82

9 The Objective of Marketing Is to Make Selling Unnecessary 96

10 Ethics, Honor, Integrity and the Law 108

11 You Can't Predict the Future, But You Can Create It 121

12 We're All Accountable 133

13 You Must Know Your People to Lead Them 147

14 People Have No Limits, Even After Failure 160

15 A Model Organization That Drucker Greatly Admired 173

16 The Management Control Panel 189

17 Base Your Strategy on the Situation, Not on a Formula 201

18 How to Motivate the Knowledge Worker 215

19 Drucker's Principles of Self-Development 231

Afterword 246

Notes 249

Books by and About Peter Drucker 252

Index 253

256 pages, Hardcover

Po otrzymaniu zamówienia poinformujemy,
czy wybrany tytuł polskojęzyczny lub anglojęzyczny jest aktualnie na półce księgarni.

CLASS WITH DRUCKER THE LOST LESSONS OF THE WORLD'S GREATEST MANGEMENT

COHEN W.A.

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