OXFORD DICTIONARY OF BUSINESS AND MANANGEMENT Księgarnia

Reviews
Review(s) from previous edition:

'... it will help to demystify terms such as bear hugs, white/grey knights, cash-cows and churning ... strongly recommended' - TES

Description
New edition of best-selling dictionary, covering all aspects of business strategy, marketing, taxation, accounting, operations management, investment, banking and international finance
Now includes in-depth coverage of management concepts, theories and jargon, human resources, and social psychology
Covers e-commerce, including up-to-date vocabulary needed for buying and selling online
Updated to cover the expansion of the EU
New appendix listing useful websites
New to this edition
Hundreds of new entries on management and human resources, reflecting the increased focus on these areas in business
Expanded coverage of internet related business terms and concepts
All existing material revised, to bring volatile areas (such as tax and benefits) completely up to date
Increased coverage of new business jargon (eg. KPA, KPI, Shamrock organization )
Includes list of useful websites for further research
The Dictionary of Business and Management is a wide-ranging and informative guide to all areas of business. It features up-to-date coverage of over 6,700 terms from marketing to taxation and accounting, business strategy and international finance. US business terms are covered, as well as financial jargon.

The new, fourth edition of this established bestseller has been updated to include terms relating to human resources and management, reflecting the growing focus on these areas in modern business. New entries include management concepts (e.g. competence, knowledge management), and named theories (e.g. Tannenbaum and Schmidt, Blake and Mouton ). It also covers new terms from fast-changing fields such as current affairs (covering terms such as Private finance initiative and private-public partnership ), and Internet business (including terms such as bricks-and-clicks, B2B and viral marketing ). In addition to these areas, coverage of social psychology as it relates to management has been expanded, and now covers concepts such as group task theory, group productivity theory, role theory, and leadership theory.

Written by a specialized team of contributors in a clear and accessible style, the dictionary will prove indispensable to both business students and professionals.

Readership: Students on business and management courses at all levels, business professionals including lawyers, bankers, accountants, advertising agents, and insurance brokers. The general reader, looking for clarification of everyday business terms (encountered, for example, in house-buying, tax returns or share investment).

Contents
A-Z Dictionary
Appendix: useful websites

Paperback
576 pages

Po otrzymaniu zamówienia poinformujemy,
czy wybrany tytuł polskojęzyczny lub anglojęzyczny jest aktualnie na półce księgarni.