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OPERATIONS STRATEGY
WATERS D. wydawnictwo: THOMSON , rok wydania 2006, wydanie I cena netto: 200.00 Twoja cena 190,00 zł + 5% vat - dodaj do koszyka This brand new book takes a broad view, covering the key areas of operations strategy
in all types of organisation. Its main area of coverage is devoted to operations strategy
for those businesses competing in the services sector. It also includes relevant coverage
of the increased nature of operations in a global context.
Waters approach takes the view that operations strategy gives the long-term direction for
all aspects of operations management. In particular, it forms the link between broader
organisational strategies and the more detailed operations; it builds the context in which
other operations are performed. By taking this approach the book encourages discussion and
exploration of different views.
Recognising that this is a developing field, substantial additional case studies are
available on the accompanying website. Ensuring that the latest developments are available
to both the lecturer and reader. The book itself contains many short case studies,
designed to draw the reader into the subject without intimidating them.
Benefits
Ideal for those seeking a text that will provide a strategic overview of Operations
Provides critical coverage of alternative views and strategies, allowing the student to
reach their own judgment
Contains coverage of how Operations fit in business strategy and the general business
environment, designing & applying operations strategies and anticipating change
Accompanied by a comprehensive website that includes: PowerPoint Slides, Instructors
Manual, Answers to Case Problems, Workable Spreadsheet Examples, Additional Cases, and
links to relevant websites
Table of contents
PART I: STRATEGIC CONTEXT.
1. Strategic Management.
2. Business Environment.
3. Strategy Design.
PART II: AN OPERATIONS STRATEGY.
4. Role of Operations Management.
5. The Concept of an Operations Strategy.
6. Designing an Operations Strategy.
7. Analyses for Strategy Design.
8. Implementing the Strategy.
PART III: STRATEGIC DECISIONS IN OPERATIONS.
9. Products and Innovation.
10. Quality Management.
11. Process Planning and Improvement.
12. Capacity Management.
13. Structure of the Supply Chain.
14. Movement of Materials.
Paperback
416 pages
Po otrzymaniu zamówienia poinformujemy,
czy wybrany tytuł polskojęzyczny lub
anglojęzyczny jest aktualnie na półce księgarni.
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