Księgarnia

FOUNDATIONS OF PROGRAM EVALUATION

W.SHADISH,T.COOK,L.LEVITON, wydawnictwo: SAGE, 1991, wydanie I

cena netto: ~~300.00~~ Twoja cena 285,00 zł + 5% vat - dodaj do koszyka

Description: Foundations of Program Evaluation heralds a thorough exploration of the field of program evaluation--looking back on its origins. By summarizing, comparing, and contrasting the work of seven major theorists of program evaluation,... >>>

EFFECTIVE CRISIS COMMUNICATION

ULMER R., SELLNOW T., SEEGER M., wydawnictwo: SAGE, 2007, wydanie I

cena netto: ~~159.00~~ Twoja cena 151,05 zł + 5% vat - dodaj do koszyka

Effective Crisis Communication: Moving from Crisis to Opportunity provides the reader practical advice on how to effectively manage and overcome a crisis. Authors Robert R. Ulmer, Timothy L. Sellnow, and Matthew W. Seeger provide guidelines for... >>>

EFFECTIVE ADVERTISING

TELLIS G., wydawnictwo: SAGE, 2004, wydanie I

cena netto: ~~150.00~~ Twoja cena 142,50 zł + 5% vat - dodaj do koszyka

Understanding Effective Advertising: How, When, and Why Ads Work reviews and summarizes an extensive body of research on advertising effectiveness. In particular, it summarizes what we know today on when, how, and why advertising works. The primary... >>>

FOUNDATIONS OF PROGRAM EVALUATION THEORY AND PRACTICE

SHADISH W., wydawnictwo: SAGE, 1995, wydanie I

cena netto: ~~290.00~~ Twoja cena 275,50 zł + 5% vat - dodaj do koszyka

DOING ETHNOGRAPHIC RESEARCH

SETTINGS F, wydawnictwo: SAGE, 1998, wydanie I

cena netto: ~~220.00~~ Twoja cena 209,00 zł + 5% vat - dodaj do koszyka

Description: There is nothing quite so exciting and daunting as taking your first steps into the field as an ethnographic researcher. This collection of essays features the contributions of a wide range of researchers who consider the key... >>>

BRIEF GUIDE TO MARKETING ETHICS

SAGE PUBLICATIONS, wydawnictwo: SAGE, 2011, wydanie I

cena netto: ~~138.60~~ Twoja cena 131,67 zł + 5% vat - dodaj do koszyka

This essential companion for marketing courses provides all the key terms and concepts in marketing ethics in a short, easy-to-use format. The text is divided into five sections: Business Ethics, Ethics and the Marketing Mix, Ethics and the... >>>

SAGE BRIEF GUIDE TO BUSINESS ETHICS

SAGE PUBLICATIONS, wydawnictwo: SAGE, 2011, wydanie I

cena netto: ~~138.60~~ Twoja cena 131,67 zł + 5% vat - dodaj do koszyka

This guide to business ethics provides key terms and concepts related to business ethics in a short, easy-to-use format. It provides objective coverage of theories, corporate social responsibility, human resources issues, consumer protection,... >>>

SYSTEMATIC DATA COLLECTION

S.WELLER,A.ROMNEY, wydawnictwo: SAGE, 1988, wydanie I

cena netto: ~~120.00~~ Twoja cena 114,00 zł + 5% vat - dodaj do koszyka

The process of collecting accurate data through interviewing, questionnaires, and other methods has not always been clear. However, data collection in field settings can be done in a structured, systematic and scientific way. These authors show us... >>>

APPLIED LOGISTIC REGRESSION ANALYSIS

S.MENARD, wydawnictwo: SAGE, 2002, wydanie I

cena netto: ~~100.00~~ Twoja cena 95,00 zł + 5% vat - dodaj do koszyka

Description: The focus in this Second Edition is again on logistic regression models for individual level data, but aggregate or grouped data are also considered. The book includes detailed discussions of goodness of fit, indices of predictive... >>>

EVALUATION A SYSTEMATIC APPROACH

ROSSI P., LIPSEY M., FREEMAN H., wydawnictwo: SAGE, 2004, wydanie VII

cena netto: ~~280.00~~ Twoja cena 266,00 zł + 5% vat - dodaj do koszyka

In this seventh edition of a text for students in social work research, Rossi (sociology, emeritus, University of Massachusetts- Amherst) includes the latest approaches to evaluation as well as guidelines for tailoring evaluations to fit programs... >>>

książek: 88, strona 1 z 9
<<< - 1 2 3 4 5 6 7 8 9 - >>>

Po otrzymaniu zamówienia poinformujemy,
czy wybrany tytuł polskojęzyczny lub anglojęzyczny jest aktualnie na półce księgarni.