Księgarnia

FINANCIAL STABILITY AND CENTRAL BANKS

BREALEY R., CLARK A., wydawnictwo: ROUTLADGE, 2001, wydanie I

cena netto: ~~185.00~~ Twoja cena 175,75 zł + 5% vat - dodaj do koszyka

An overview of present day thought on the very topical subject of financial stability and central banking. The papers, written by leading researchers, provide a highly informed account of contemporary policy issues and explore the legal,... >>>

MENAGING PERFORMANCE IN THE PUBLIC SECTOR

BRUIJN H., wydawnictwo: ROUTLADGE, 2002, wydanie I

cena netto: ~~140.00~~ Twoja cena 133,00 zł + 5% vat - dodaj do koszyka

'A clear set of principles, but not instructions, for how to use performance measurement effectively. Managing Performance in the Public Sector should certainly be on the reading list of senior policy makers at national and organizational level.' ... >>>

CONSUMING PEOPLE FROM POLITICAL ECONOMY TO THEATERS OF CONSUMPTION

FIRAT A., wydawnictwo: ROUTLADGE, 2003, wydanie I

cena netto: ~~150.00~~ Twoja cena 142,50 zł + 5% vat - dodaj do koszyka

Consumption, culture and marketing are the central phenomena of our day. This book reflects the growing interest in consumption and consumer culture in an increasing range of social science disciplines. It reflects the convergence of interest in... >>>

MARKETING THE E-BUSINESS

HARRIS L., DENNIS C., wydawnictwo: ROUTLADGE, 2002, wydanie I

cena netto: ~~170.00~~ Twoja cena 161,50 zł + 5% vat - dodaj do koszyka

'Marketing the e-Business can be recommended. [It] has a sound structure, clear content and a good range of learning features including case studies.' - Dave Chaffey, Times Higher Education Supplement Providing a new approach to the subject... >>>

SALES MANAGEMENT A GLOBAL PERSPECTIVE

HONEYCUTT E., FORD J., SIMINTIRAS A., wydawnictwo: ROUTLADGE, 2003, wydanie I

cena netto: ~~210.00~~ Twoja cena 199,50 zł + 5% vat - dodaj do koszyka

'The authors have brought together the most up-to-date information to guide salespeople through the global marketplace. This book is essential reading for sales management students and sales managers wishing to succeed in global sales.' - Journal... >>>

RETAILING IN THE EUROPEAN UNION

HOWE S., wydawnictwo: ROUTLADGE, 2003, wydanie I

cena netto: ~~177.00~~ Twoja cena 168,15 zł + 5% vat - dodaj do koszyka

As retailing becomes an increasingly important part of economics worldwide, the similarities and differences of retailing from country to country are now more evident. Retailing in the European Union is a unique and timely study of the difference... >>>

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