Księgarnia

SERVICE AMERICA IN THE NEW ECONOMY

ZEMKE R., ALBRECHT K, wydawnictwo: MCGRAW-HILL, 2002, wydanie I

cena netto: ~~169.00~~ Twoja cena 160,55 zł + 5% vat - dodaj do koszyka

The Long-Awaited Follow-Up to the Classic Customer Revolution Call-to-Arms The first edition of Service America!, published in 1985, forced companies across the globe to rethinkand reinventtheir business strategies. Over a half-million copies... >>>

SERVICE MANAGEMENT

FITZSIMMONS J., wydawnictwo: MCGRAW-HILL, 2000, wydanie III

cena netto: ~~210.00~~ Twoja cena 199,50 zł + 5% vat - dodaj do koszyka

SERVICE MANAGEMENT Operations Strategy and Information Technology Growing with the trends of service... Within the past decade, service operations management has been established as a field of study that embraces all service industries.... >>>

SERVICES MARKETING

ZEITHAML V.,BITNER M., wydawnictwo: MCGRAW-HILL, 2003, wydanie III

cena netto: ~~280.00~~ Twoja cena 266,00 zł + 5% vat - dodaj do koszyka

Services Marketing By Zeithaml; Bitner DESCRIPTION SERVICES MARKETING, 3/e, by Zeithaml and Bitner provides a comprehensive review and analysis of services marketing issues, practice, and strategy. Utilizing the GAPS Model of Service Quality... >>>

SERVICES MARKETING

ZEITHAMI V. BITNER M.J. GREMLER D., wydawnictwo: MCGRAW-HILL, 2008, wydanie V

cena netto: ~~280.00~~ Twoja cena 266,00 zł + 5% vat - dodaj do koszyka

Services Marketing, 5/e, recognizes that services present special challenges that must be identified and addressed in real circumstances. The heart of the book's content is to develop strong customer relationships through quality service.... >>>

SEVEN INDICATORES THAT MOVE MARKETS

KASRIEL P., SCHAP K., wydawnictwo: MCGRAW-HILL, 2003, wydanie I

cena netto: ~~190.00~~ Twoja cena 180,50 zł + 5% vat - dodaj do koszyka

A behind-the-scenes look at today's biggest marketing mistakes and successes! Gain valuable insights by looking behind-the-scenes at some of today's most notable marketing successes and failures. With the Ninth Edition of this best-selling... >>>

SEVEN RULES OF WALL STREET: TIME-TESTED INVESTMENT STRATEGIES THAT

STOVALL S. / BEAT THE MARKET, wydawnictwo: MCGRAW-HILL, 2009, wydanie I

cena netto: ~~125.00~~ Twoja cena 118,75 zł + 5% vat - dodaj do koszyka

It's an old saying, but this Wall Street adage is as relevant today as when it was first uttered. It worked once again during the market decline that began in 2008. In The Seven Rules of Wall Street, Sam Stovall, master investment strategist... >>>

SHORT CYCLE SELLING

KASPR J., wydawnictwo: MCGRAW-HILL, 2002, wydanie I

cena netto: ~~135.00~~ Twoja cena 128,25 zł + 5% vat - dodaj do koszyka

Short Selling Cycle - Beating Your Competitors in the Sales Race By KASPER INTRODUCTION The first book on short cycle sellinghe fast-track route to a higher closing ratio Sales professionals today waste untold hours worrying about... >>>

SILICON DRAGON: HOW CHINA IS WINNING THE TECH RICE

FANNIN R., wydawnictwo: MCGRAW-HILL, 2008, wydanie I

cena netto: ~~110.00~~ Twoja cena 104,50 zł + 5% vat - dodaj do koszyka

If you want to discover the Next Big Thing in technology…ENTER THE DRAGON. You already know that China is the most populated nation on the planet. You already know about the rapid growth of its Internet and the recent development of its ... >>>

SIMSALES MANAGEMENT STUDENT CD & MANUAL

NENTL, wydawnictwo: MCGRAW-HILL, 2003, wydanie I

cena netto: ~~225.00~~ Twoja cena 213,75 zł + 5% vat - dodaj do koszyka

THE SIM SERIES is a set of five CD-based simulation modules (each accompanied by a print manual) that can be packaged separately or as a set with any marketing, sales, or management text and are designed to teach strategic decision making while... >>>

SIMULATION MODELING AND ANALYSIS

LAW, wydawnictwo: MCGRAW-HILL, 2000, wydanie I

cena netto: ~~550.00~~ Twoja cena 522,50 zł + 5% vat - dodaj do koszyka

Simulation Modeling and Analysis The goal of this third edition of Simulation Modeling and Analysis remains the same as for the first two editions: To give a comprehensive and state-of-the-art treatment of all the important aspects of a... >>>

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