Księgarnia

THE FOUR PILLARS OF PROFIT-DRIVEN MARKETING

MOELLER L. LANDRY E./, wydawnictwo: MCGRAW-HILL, 2009, wydanie I

cena netto: ~~170.00~~ Twoja cena 161,50 zł + 5% vat - dodaj do koszyka

Each year, billions of dollars are spent on marketing endeavors. Unfortunately, the vast majority of the money disappears into thin air, and marketing executives are left wondering if any of it came back in the form of ROI. Why? Because until... >>>

THE FUTURE OF ADVERTISING. NEW MEDIA, NEW CLIENTS, NEW CONSUMERS IN...

CAPPO J., wydawnictwo: MCGRAW-HILL, 2003, wydanie I

cena netto: ~~138.00~~ Twoja cena 131,10 zł + 5% vat - dodaj do koszyka

The Future of Advertising Description Advertising Age is the worlds most widely read resource for advertising industry news, information, and analysis. McGraw-Hills new Advertising Age series represents an exciting partnership... >>>

THE FUTURES GAME

TEWELES R., wydawnictwo: MCGRAW-HILL, 1999, wydanie III

cena netto: ~~198.00~~ Twoja cena 188,10 zł + 5% vat - dodaj do koszyka

Since it first exploded onto the markets in 1974, THE FUTURES GAME has helped thousands of traders gain an intelligent understanding of futures markets. Over the years, Richard Teweles and Frank Jones have kept their fingers on the pulse of the... >>>

THE GE WAY FIELDBOOK WELCH'S BATTLE PLAN FOR CORPORATE REVOLUTION

SLATER R., wydawnictwo: MCGRAW-HILL, 1999, wydanie I

cena netto: ~~130.00~~ Twoja cena 123,50 zł + 5% vat - dodaj do koszyka

The GE Way Fieldbook: Jack Welchs Plan For Corporate Revolution INTRODUCTION The perfect companion to the national bestseller Jack Welch and the GE Way. The GE Way Fieldbook is the first hands-on, interactive book designed to show managers... >>>

THE HAMSTER REVOLUTION HOW TO MANAGE YOUR EMAIL BEFORE IT MANAGES YOU

SONG M. HALSEY V. BURRESS T., wydawnictwo: MCGRAW-HILL, 2007, wydanie I

cena netto: ~~100.50~~ Twoja cena 95,48 zł + 5% vat - dodaj do koszyka

Do you spend so much time dealing with emails that you feel like youre just going round and round and getting nowhere, like a hamster on a wheel? Meet Harold, an HR director who becomes so traumatized by info-glut that he actually turns into a... >>>

THE HANDBOOK FOR LEADERS 24 LESSONS FOR EXTRAORDINARY LEADERSHIP

ZENGER J. FOLKMAN J. /UK EDITION/, wydawnictwo: MCGRAW-HILL, 2007, wydanie I

cena netto: ~~55.00~~ Twoja cena 52,25 zł + 5% vat - dodaj do koszyka

All companies are in search of extraordinary leaders. Jack Zenger, the co-founder of Zenger Miller and Vice Chairman of Provant, shows readers how to turn managers into leaders, and good leaders into great ones. Based on the findings from... >>>

THE HANDBOOK OF CREDIT PORTFOLIO MANAGEMENT

GREGORIOU G.N. HOPPE C., wydawnictwo: MCGRAW-HILL, 2008, wydanie I

cena netto: ~~345.00~~ Twoja cena 327,75 zł + 5% vat - dodaj do koszyka

As the credit bubble fallout plagues the institutional finance sector--and will continue to do so in coming years--a strategic approach to credit portfolio management has never been more critical. The Handbook of Credit Portfolio Management... >>>

THE HANDBOOK OF PROGRAM MANAGEMENT HOW TO DEVELOP A BALANCE BETWEEN

BROWN T.J. / OPERATIONS AND PROJECT IMPLEMENTATIONS /, wydawnictwo: MCGRAW-HILL, 2008, wydanie I

cena netto: ~~180.00~~ Twoja cena 171,00 zł + 5% vat - dodaj do koszyka

As a program manager, you are first and foremost a leader--one who must create, manage, and continually improve a culture that ensures the success of your project managers. Establishing and maintaining processes that greatly reduce the chances... >>>

THE HONG KONG ECONOMY

LI, wydawnictwo: MCGRAW-HILL, 2005, wydanie I

cena netto: ~~225.00~~ Twoja cena 213,75 zł + 5% vat - dodaj do koszyka

Dr Kui-Wai Li advocates economism that paraphrases relative rather than absolute outcomes in societal activities. His research specializes in the areas of economic and financial development, industry and trade, and focuses on China and other Asian... >>>

THE HOUSE THAT BOGLE BUILT

BRAHAM L., wydawnictwo: MCGRAW-HILL, 2011, wydanie I

cena netto: ~~161.70~~ Twoja cena 153,62 zł + 5% vat - dodaj do koszyka

The House That Bogle Built: How John Bogle and Vanguard Reinvented the Mutual Fund Industry John Bogle’s journey from financial-industry pioneer to one of its toughest critics Arguably the greatest shareholder advocate in the... >>>

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